CASE STUDIES

Lotus: Slightly quirky configurator with flair

Published on
October 28, 2024

The Lotus configuration tool is easy and intuitive to use, offering immersive ways to view the customised vehicle in 2D/3D, in different environments, and at 360 degrees.

Users can download screenshots and view animations of vehicle features. The Lotus configuration summary page offers a unique configuration code and test drive booking link, along with a dynamic image gallery that allows users to browse their configuration visually on this final screen.